Data Licensing

Kindred's Data Licensing Solution is a valuable tool for businesses looking to grow their audience. Our platform enables businesses to tap into user data from the open commerce and advertising ecosystem, and leverage Kindred’s billion datapoint commerce data lake to access valuable insights tailored to their specific requirements.

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Solution used by global brands, with users in 180+ countries

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Our Commerce Monetisation network
Our commerce monetization ecosystem consists of our partners, their users and our 129 affiliate network integrations

Kindred's Unique Ecosystem

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Leverage our comprehensive data set to get better insights into the consumer’s buying behavior; where they are in the purchase journey and channels they have engaged with, to create a more complete prospective audience profile

Access Global data on the Open web

Leverage Kindred's data set from over 100,000 online retailers across 180 markets

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Kindred’s Shopper Data Points Overview

Kindred maps brands, purchases and intent events to categories, and sub categories with up to 5 layers of detail. 

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Businesses can get full access to regularly refreshed data through different licensing options

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We empower businesses aiming to acquire more detailed prospective audience profiles to improve ROAS and/or yield for advertiser campaigns

Data Licensing for Ad engines

Identify context-sensitive, time-relevant, commerce-orientated data, which we enrich to create targetable, high purchase-propensity segments. We know who has shopping intent and who is buying.

 

More segment filters can be tailored to individuals' purchase history and shopping behavior for better conversion

Benchmark performance against industry averages to assess competitive positioning and guide targeted advertising

Integrating granular data into ad optimization for better decision-making, ensuring that campaigns are data driven and market aligned.

Gain deeper insights into regional market dynamics and consumer behavior for precise targeting and localized strategies

  Leverage historical buying patterns for predictive analytics to forecast behavior, identify trends and shifts in consumer preferences, and enable proactive strategy planning

 

 


Data Licensing for Agency Planning tools

Access Kindred’s aggregated market data, including sector performance with daily updates from an enormous sample size across the eCommerce landscape, to gain valuable insights into market trends. We know ecommerce.

 

Gain deeper insights into regional market dynamics and consumer behavior through geographic analysis of sales patterns, enabling more precise targeting and tailored messaging in advertising efforts

 Elevate engagement with personalized ad content in real-time based on user activity and preferences

Maximise ROAS with performance optimization by analyzing campaign based on specific consumer segments performance , and cross channel integration

Drive better-timed activations by determining optimal times for ad placements based on when consumers are most likely to buy, elevating visibility and effectiveness.

 

 

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We empower our clients to sell these insights to their ecommerce clients


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Data Licensing for Al tools

Kindred is the single-largest repository of affiliate deals and user coupon codes globally. We have access to active deals available in the market for the different retail industry, and different product (SKU) segments, enabling major global platforms and large language modelos to retrieve and surface deals/promo codes in response to prompts + serve relevant ads adjacent to answers

 

Access a real-time database of over 1 billion categorized and retrievable deals to provide AI chatbot users with the ‘answers’ to shopping and deal/promo code related queries

Support relevant ad delivery on these chatbot answer surfaces with the type of deal surfaced being the signal and trigger for relevant adjacent ads

 Access real-time sales data to evaluate product performance across various categories, to identify trending products and capitalize on emerging market demands.

 Integrate comprehensive market data into sourcing strategies, enhancing the accuracy and reliability of deal evaluations and risk assessments.

Access supplier metrics and historical sales data to identify high-performing partners and deals 

Data Licensing for Financial Institutions

With 200m monthly active users across the globe, Kindred captures the fine-grained detail of purchases globally, down to category, sub-category and SKU-level. We know what consumers are buying.

Businesses can gain granular insights into product performance, consumer behavior, and market trends, enabling better identification of new opportunities and more effective risk management.

 

 Analyse real-time sales data to monitor the performance of specific products, brands, or categories and identify emerging trends or shifts in consumer preferences

Benchmark individual store or chain performance against industry averages to assess the competitive landscape and market share dynamics

Evaluate the effectiveness of pricing strategies, promotions, and their impact on sales volume to gauge the financial health and growth potential of companies in each respective retail sector

Incorporate Kindred data into quantitative models and investment research processes to enhance decision-making

Gain a deeper understanding of regional market dynamics and consumer behaviour through geographic analysis of sales patterns and market penetration

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We empower our hedge funds and financial services partners to make better-informed investment decisions by providing access to valuable point-of-sale data and  information/trend data on categories, products and companies

Get rewarded when your users shop
Drive better engagement and loyalty while driving incremental revenue for your business
Kindred provides a seamless browser extension that automatically gives your users access to online deals, saving them money whenever they shop
Kindred enables your business to tap into the $7 trillion e-commerce market by rewarding you whenever your users shop
Our flexible model allows you to decide whether to retain revenue, share with users, or support good causes
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How does Kindred work for your users?

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How our Commerce monetisation solution works

  • Our white-labelled browser extension technology powers our partners' loyalty and rewards programs 
  • Kindred combines deals with coupon codes and offers for users when they shop online on devices where Kindred’s technology exists. 
  • Our commerce monetisation solution works on Chrome, Safari, Xiaomi Mi Browser, Samsung Internet, Oppo and Vivo Browsers, ZTE browser, & Transsion browser. 
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Insights that matter
Equip yourself with the tools to enrich user data, capture off-site first party data, and explore partnership avenues
Kindred's contextual data and technology enables you to increase ad CTR and attribution

Kindred's commerce monetisation solution leverages on the network effect and ecosystem built so all those participating win together

Using Kindred to support your ESG efforts

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Unlock user value;
you choose if users
get discounts,
rewards, and education
on sustainable
shopping

Greater user loyalty and a passive revenue stream

  • We help you add value to your users by giving them access to deals globally while earning incremental revenue whenever users shop
  • A fresh approach to e-commerce, revolutionising customer engagement and brand placement beyond your ecosystem for higher returning customer rate
  • Leverage on our solution as a reward or loyalty feature.
  • You can have the flexibility to use the revenue incentives earned for fast tracking ESG commitments, or as a new revenue channel
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Drive better user engagement with value add

  • Users save an average of 10% with deals from over 100K+ tailored advertisers brands
  • Users win with a better UX when shopping online, saving more money and doing good while they shop.
  • Kindred gives your users access to online deals, notifying them on available discounts every time they shop, ensuring that your users won't miss a cost saving opportunity.

Transform e-commerce into a force for good

  • Choose from thousands of charities to support, or let us facilitate donations for you and your customers
  • You and your users can collaborate with global reforestation and carbon offsetting programs
  • Join Kindred in our goal to give back to our partners, their customers, and the environment we all share
  • Kindred, as a Social Enterprise, allocates 51% of profits to environmental and charitable causes
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Guiding users toward sustainability and conscious consumption
We have a range of ESG focused initiatives for your users to support with the commission earned
Collaborate with over 22,000 charities & participate in reforestation & carbon offset projects via Kindred
Our Earthmark partnership allows conscious shopping with sustainability ratings
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What our partner says

At a time when people want to be more aware of their spending, they can now save money at thousands of retailers, whilst also supporting projects that protect the planet.

Simon Valcarcel

Marketing Director | Virgin Media O2

Kindred's unique technology gives users a seamless way to not only save on their online shopping but also help protect the environment.

Richard Jakeman

Co-Founder, European Head of Business Development | Smart TV, Mobile & Gaming, SAMSUNG

Adding Kindred's solution as our "Shopping Feature" helps us earn passive revenue, while treating our fashionistas to online coupons.

Orhun Mert Simsek

Co-Founder | Apps

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Work with us to bring more shopping deals for users globally.
 
Join our affiliate network and let us help you win from higher spend at checkout and lower basket abandonment and increased ROAS. 
Join our network of over 1 million+ deal links that include; Cost per click (CPC), Cost per Sale (CPS/A), Cost per Lead (CPL) and Fixed fee promotions
 

Kindred dynamically manages the yield of these links for advertisers and partners alike.

Leverage the Power of Intent

Find out more about how you can work with Kindred to access our data and elevate your business goals