Kindred: Where Technology and Impact Meet

Pioneering change with innovative tech and impactful ESG solutions.
Our vision unites consumers, advertisers, and publishers to create a global positive impact.

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What Kindred believes in

Kindred is above all else a by-product of our team. We thrive on inclusivity, imagination and a combined sense of impact.
We love to experiment and push the boundaries of what technology can do to fulfil our mission.

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Impact on a global scale

A united front of brands, communities, companies, and charities drives our impact. Together, we wield a force for good.

Branding with purpose

Reducing the environmental and societal impact of consumption is our objective.

Technology driven

At Kindred, we leverage technology to support conscious consumption.

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We deliver for you, your users, and the environment

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About Kindred

At Kindred, we are a purpose-driven social enterprise. Our team is passionate about revolutionising e-commerce and making a positive impact on the world. Bypassing traditional ad networks, Kindred’s network links device owners with advertisers directly, rewarding publishers, advertisers, users, charities and the environment, whilst maintaining complete privacy for all.

Beyond our cutting-edge technology, we are committed to giving back. With 51% of our profits dedicated to charitable and environmental causes, we are shaping a better world for everyone.
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The Kindred leadership team

Meet the team who bring the Kindred vision to life

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Aaron Simpson
Founder and CEO
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Mike Gadd
Co-founder and COO
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Shems Boukhatem
CTO
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Anubhav Nayyar​
CBO
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Doug Benzie
CFO
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Damian Burns
CRO
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Rowly Bourne
CCO
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Jackie Mills
Partnership Director

Delivering meaningful change

 As a legally structured Social Enterprise, we commit 51% of profits to charitable and
environmental initiatives, guaranteeing a real and sustainable impact through our business model.

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