Strengthen consumer connections
Kindred powers interactions between consumers, publishers, and retail media companies with our robust technology
![B2B Icons (86) B2B Icons (86)](https://kindred.co/hs-fs/hubfs/Kindred%20Assets/Website%20new/B2B%20Icons%20(86).png?width=600&height=600&name=B2B%20Icons%20(86).png)
Advantages for Retail Media
Optimize advertising budgets, elevate ROAS and offsite profits through reduced media costs
Enrich consumer engagement by presenting more in-market offers and gaining deeper insight into their needs
Consumers get access to offers and the ability to control their data whilst also achieving a social good
Facilitate enhanced brand-retail conversations and value propositions
![Kindred ray bans pop up Kindred ray bans pop up](https://kindred.co/hubfs/Kindred%20Assets/Website%20new/Kindred%20ray%20bans%20pop%20up.png)
![Woman smiling on phone with headphones Woman smiling on phone with headphones](https://kindred.co/hubfs/B2B%20Icons%20(61)%201.png)
Valuable Benefits for Retail Media Customers
Seamless savings through 400k+ discount codes and coupons
Personalized data control for users' preferences
Consumers enjoy savings satisfaction while contributing to the planet and charities
Engage in meaningful conversations with publishers and advertisers
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Understanding customers
Build out profiles on their browsing behavior, and leverage this into your CRM and Ad strategy
Generating consent
Generate consent through active customer opt-in, with legitimate interest in data collection due to service provision
Comprehensive measurement
End-to-end app-to-website metrics, potential linkage to offline conversions (Voucher codes)
Kindred is designed to enable RMNs to drastically increase the revenue per user they generate and allow them to scale with a positive ROI
Key benefits for brands
Maximize audience reach through Kindred's opt-in browser data
Access new premium Kindred media spots displaying relevant products and offers during browsing
Close-loop measurement to showcase the created value for advertisers
![Group 27677 Group 27677](https://kindred.co/hubfs/Kindred%20Assets/Website%20new/Group%2027677.png)
How does it work?
Find out more about how Kindred technology makes it easy for you to have meaningful interactions with consumers