Kindred owns and operates the world’s first scaled commerce media network

“Commerce media is revolutionising how ads are bought and optimised. Companies need the right strategy to share in its potential trillion-dollar-plus value”- McKinsey & Company

 

Kindred represents the next wave of innovation in advertising, after the Retail Media evolution pioneered since 2018 by the likes of Instacart, Amazon, Walmart, Activision Blizzard Media, Uber Eats, DoorDash and others.

The difference between Kindred, a 'Commerce Media' company, and the 'Retail Media' companies above is that instead of layering retail data over ad impressions in a walled garden, Kindred layers shopper data over ad impressions on the open web.

Commerce Monetisation

  A technology providing you with an innovative monetisation and loyalty solution.

  We empower you to be part of your users’ shopping journey, adding value to your users by giving them access to deals globally while you earn incremental revenue when they shop

 Seamless user experience and robust data security

Audience Logic

 Advertisers can now find high intent shoppers in real time at scale, with Audience Logic

 We makes user shopper data available to buyers via SSPs and DSPs, allowing advertisers to enrich their ad campaigns with Kindred’s purchase intent and purchase data, increasing ROAS

 Advertisers can access insights across more than 100K merchant sites on the open web, and leverage on the Kindred Audience Graph to scale its data reach

  License data into your own DSP, Ad engine or Planning Tools